ESP, PUBG Tournament Amplification

Goal: Partner with ESP Gaming to drive enthusiastic esports fans to tune into a local PUBG tournament.

Execution

We amplified the stream and tapped into our network of 100 million passionate gamers to drive tune-in for the stream.

Results

We delivered a whopping 750,859 views to the stream, compared to Twitch's own simultaneous front-page promotion, which delivered 73K views. We also drove concurrent views to 87,852 during the promotion.